Signature Programs

marketing-flowers

CHANGE THE DAY

Martha Stewart Living’s brand new, integrated tent pole program teaches and motivates millions to live cleaner, greener, healthier, and happier lives. With achievable ideas, engaging crowd-sourced experiences, and actionable challenges, this editorial program inspires fans to make simple changes that have a positive impact on themselves, their homes, their family, and the world.

-Timing: Year-long

-Alignment with editorial content in-book and online

-Native content and high impact sponsorship opportunities

-Influencer and social extensions

 

MARTHA STEWART’S AMERICAN MADE

This 7th annual editorial initiative spotlights rising entrepreneurs and makers in the fields of Style, Design, Crat and Food.  These game changers and their American Made products are changing the way we eat, live and shop.

 

“GOOD THINGS” EVENTS

Inspired by actual stories and ideas from the magazine, Martha Stewart Living gives fans one-of-a-kind seasonal experiences.  From tastings to demos to DIY activities, fans tap into their inner “Martha” and learn ‘good things’ to truly celebrate the seasons.

– Timing: Spring/Summer and/or Fall

– Demos & DIY activations

– Pouring/Sampling

– Raffles/Giveaways

 

READY, SET, CELEBRATE

From Thanksgiving to Christmas, Martha Stewart Living knows “how-to” holiday and make the season bright. In Q4 2019, we’re bringing our most clever, delicious, and delightful ideas through an editorially led integrated campaign. Fans are invited to join Martha Stewart Living experts at a holiday extravaganza pop-up experience featuring demos and hands-on workshops sharing holiday how-to ideas for the home, cooking, style and more!

-Timing: Q4 2019

-Sponsorship of editor/expert-hosted experiences

-Integration into activations

-Wet & Dry Pouring/Sampling

-Raffles/Giveaways